With factory collapse in Bangladesh, should we care about where our clothes come from?

Ethical fashion grabbed the spotlight this week with the news of a garment factory collapse in Bangladesh killing over 400 workers. The sweatshop conditions are a problem throughout the world, and as we pick up clothes from our favorite stores, should we care about where they were made?

Currently, 98% of clothing sold in the U.S. is made in other countries, according to NPR. From looking at the tags in my closet, China, India, and Indonesia are top producers.

Though I support eco-fashion, it doesn't necessarily include ethical fashion. With eco-fashion, we think sustainable fabrics, dyes extracted from organic sources, or reductions in water and energy usage. We see "fair trade"  a lot but "sweatshop-free" hasn't been as visible. My pajama pants, for example, are 100% organic cotton but made in India. The major company could assure consumers the factory in India has met its requirements, but we would never really know.

This case made the news because scores of people lost their lives, but there has to be similar cases elsewhere. Companies should be more upfront to consumers about where they produce their clothes and make an effort to pay fair wages, set fair hours, and provide stable facilities for garment workers.

With the digital age, companies can even use social media, video production, and other skills to start campaigns on showing the work done inside these factories to show the consumer ethical fashion is a priority. Most companies won't, but now the companies willing to make this effort will stand out.