H+M's spring 2012 Conscious Collection heads to stores this week

On Thursday, select H+M stores will release its spring 2012 Conscious Collection line. The line is a part of the department store's initiative to deliver sustainable clothing to the masses with using eco-fabrics like blending recycled polyester and organic cotton with other mainstream fabrics. 

When the much-anticipated collection debuted in fall 2010, it had lackluster choices (in my opinion) with mostly the basic whites, blacks, and grays coloring basic designs. But it looks like this year the collection finally found its niche and decided to actually make eco-fashionable pieces that resembled the rest of the H+M inventory. 

This spring, H+M focuses on the island chic style with a splash of sophistication.

Dress in Powder Pink/Pattern (tencel), $14.95, hm.com.

Skirt in Coral Pink (recycled polyester, organic cotton), $14.95, hm.com.

Dress in Powder Pink (organic cotton), $29.95, hm.com.

One of the major hardships in the eco-fashion world is to make garments a girl would want to wear to formal events, but the collection has taken on this challenge head-on by creating beautiful dresses and gowns with recycled polyester and organic cotton amidst the splendor of the beads, sequins, and silk. 

Dress in Neon Yellow (recycled polyester), $79.95, hm.com.

Dress in Gray/Brown (recycled polyester), $199, hm.com.

Dress in Light Gray (organic cotton), $299, hm.com.